Contribute

In June 2012, the School of Journalism joined WVU and the WVU Foundation in the public launch of the new comprehensive campaign, “A State of Minds: The Campaign for West Virginia’s University.”

Our objective during this campaign is to raise funds around our strategic goals including providing students with a relevant 21st century education; producing research and discoveries that advance the industry and empower rural communities; building technology-enhanced learning labs that foster teamwork and innovation; and creating real-world, hands-on opportunities for our students.

Beyond funding individual priorities, the campaign offers the School a unique opportunity to engage SOJ alumni and friends in our goal to become a national leader in journalism education and media innovation.

Our Funding Priorities

The School of Journalism has identified a list of essential funding priorities that will power our accomplishments in education and research in the coming decades.

Named Professorships and Faculty Support

As we face increased competition for top faculty, we must create salary and incentive packages that will allow us to recruit and retain the best professionals in our field. Our goal is to create one additional endowed professorship, an endowment to support a rotating research position, and funds that support faculty research and travel to relevant academic conferences.

Student Scholarships and Enhancement

By creating new scholarship endowments, we will be able to provide financial support to many more eligible students. We also seek funds to support students doing internships and studying abroad - experiences that enhance their portfolios and professional opportunities.

Visiting Professional Program

With the industry changing so rapidly, it is imperative that we be able to hire professionals whose experience is current and cutting-edge. An endowed Visiting Professional Program would allow us to bring top professionals to campus on a rotating basis to teach classes and seminars, give public lectures, and help the School develop innovative curricula and programs in new areas.

Multimedia Innovation Lab

We are building an innovation lab in which students will develop new applications, projects and platforms that utilize digital and mobile technologies and enhance rural media. One-time funding is needed to create the lab, and an additional endowment is needed to generate funding to replace technology and equipment on an ongoing basis.

Multimedia Innovation Lab

We are building an innovation lab in which students will develop new applications, projects and platforms that utilize digital and mobile technologies and enhance rural media. One-time funding is needed to create the lab, and an additional endowment is needed to generate funding to replace technology and equipment on an ongoing basis.

Integrated Marketing Communications (IMC) Doctoral Program

The School of Journalism plans to launch a doctoral program in Integrated Marketing Communications (IMC) that would prepare graduates for careers in academia and targeted industry positions. The fund would provide monies for curriculum development, program research, travel, and research support for IMC faculty, as well as additional start-up costs.

Making a Gift

We encourage you to make a contribution within the area you feel most passionate. If you have questions about the giving process, please contact us at any time.

Gifts by Cash/Check

Please make checks payable to:
WVU Foundation, Inc.
Attn: Luella Gunter
WVU P.I. Reed School of Journalism
Martin Hall
1511 University Avenue
PO Box 6010
Morgantown, WV 26506

Online Gifts

Gifts also may be made through our online giving form. We accept American Express, MasterCard, VISA, Discover and Diners Club International.

Maximizing Your Gift

You or your spouse may work for a company that matches employees’ gifts to higher education. These programs are a great way to multiply your support by doubling, or in some cases tripling, employees’ gifts. Please contact your employer for details.

Tax-Deductible Gifts

Year-end gifts must have a USPS postmark of December 31 or earlier to receive 2012 tax credit. A USPS postmark of December 31 or earlier is valid regardless of when we receive the check. Online gifts must be processed by 6:00 p.m. (Eastern Time) on December 31 to receive 2012 tax credit.

Your tax advisor is the best resource for addressing questions regarding the deductibility of your contribution.